6 Effective Ways to Market Your Healthcare Practice

Photo credit – https://pixabay.com/photos/doctor-medical-medicine-health-563428/ Serpstat from Pexels The best ways to market your practice Digital marketing can be an incredibly potent weapon for healthcare businesses looking to raise brand awareness and bring...

Make Your Website Stand Out In Search With Rich Results

Photo by Serpstat from Pexels Nowadays, businesses frequently want rich search results – and this is particularly important to those within industries such as healthcare, due to the competition that they face online from other Australian providers. Previously, a...

What is Google Preview (AKA The Snippet Preview)

Photo by Pixabay from Pexels Google preview also known as the snippet preview is a description that appears below a website’s title when a user searches for a particular term. For example, if they searched ‘cancer rates in Australia’ Google will pull up the most...

5 healthcare marketing ideas to boost Millennial patient acquisition

The way millennials choose their healthcare providers is dramatically different from the generations that came before them. While baby boomers were content to select clinics based on geographical proximity, the same is not true of the younger generation. It’s digital...

What are meta descriptions? And how to get the best out of them!

If you’ve ever done a search for a website on Google (and who hasn’t?), then you will have come into contact with meta descriptions probably without realising it. What’s A Meta Description? Meta descriptions are the small chunks of text that sit below the page title...

An Introduction To Online Advertising

Online advertising is a whole new world of possibilities for people with businesses, and learning to advertise in this new way can be a challenge. This is especially apparent if you have no prior knowledge of the subject or how it works. But, that is why we have...